{"product_id":"winning-behavior-what-the-smartest-most-successful-companies-do-differently","title":"Winning Behavior: What the Smartest, Most Successful Companies Do Differently","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWinning Behavior gives companies a new way to increase business: by 'outbehaving' rivals so that customers see a positive behavioral difference at every customer touchpoint-from product development and branding to bids and proposals, service, and much more. It is this company-wide Behavioral Differentiation that breeds lasting customer loyalty by allowing any company to distinguish itself from competitors in a tough, crowded market.Winning Behavior will prove to be a landmark book in the literature on customer service and customer relationship management: there has never been a book on Behavioral Differentiation before, but readers will see its potential in the results of the blue-ribbon organizations that practice it. Packed with eye-opening case histories and examples.\u003c\/span\u003e","brand":"Landmark Booksellers","offers":[{"title":"Default Title","offer_id":40631874748589,"sku":"9780814471630","price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0586\/1385\/8477\/products\/9780814471630-us.jpg?v=1674422661","url":"https:\/\/landmark-booksellers.myshopify.com\/products\/winning-behavior-what-the-smartest-most-successful-companies-do-differently","provider":"Landmark Booksellers","version":"1.0","type":"link"}